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The best ways to avoid flickering (not to f*ck up your awesome A/B test)

ab-testing optimizely

This is an updated list on how to solve flickering issues when A/B testing + best practices for implementations. Flickering = Unreliable results!

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A/B-testing

  • ab-testa via GTM, gratis och med obegränsad trafik

    A/B-testing Google Analytics

    A/B-testing via GTM – free with unlimited traffic

    We list pros and cons and show HOW you do. A/B-testing via GTM is free and with unlimited amount of traffic - A complement to expensive tools>

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  • a/b-testa i december

    A/B-testing E-commerce

    This is why you should NOT A/B-test in December

    Why? The A/B-test in December is stupid, we show why: save your business from lost time, wrong decisions and losing customers. Do this instead!

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  • Få gratis konverteringstips

    Anmäl dig till vårt nyhetsbrev
  • Experiment feasibility analysis

    A/B-testing E-commerce

    Find out where it’s possible to A/B test your site with the Experiment Feasibility Calculator

    This calculator shows where on your site you can A/B-test by using data from your analysis tool. See the entire site instantly, try it now!

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  • Integrate Optimizely and GA through GTM

    A/B-testing Google Analytics

    The best way to integrate Optimizely and Google Analytics through GTM

    Through the years, we've integrated data from Optimizely and Google Analytics in many different ways. Now, we can show you the best way to do it.

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  • A/B-testing Conversion Long tail of conversion

    4 ways to optimize a site with low traffic

    Do you have a low traffic volume? Can't do sufficient A/B testing? Are you worried that it means you can't optimize properly? We can help you!

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  • Optimizely Analytics for A/B-testing

    A/B-testing Google Analytics

    Optimizely ♡ Universal Analytics Part 2: Check A/B-test

    Kontrollera A/B-testet genom att koppla testverktyget med analysverktyget. Vi beskriver hur du kontrollerar din data med Optimizely och Google Analytics.

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  • A/B-testing Google Analytics Optimizely Web Analytics Web Analytics

    Optimizely ♡ Universal Analytics Part 1: Integrate A/B-testing & Analysis

    Integrate Analytics and Optimizely, and you'll get bulletproof data for your A/B-tests. Universal Analytics quality assure your A/B-test results.

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  • A/B-testing Google Analytics

    A/B-test native apps with Google Content Experiments and Google Tag Manager

    A/B-testing is one of the most powerful tools to optimize an online business. That this has not been (fully) possible on native apps has been a problem for many. But now this…

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  • A/B-testing

    How to run 2 split URL-tests towards the same landing page

    I encountered exactly the problem that I wanted. To start a new split URL test for a client where one of the landing pages were already in a running test. The solution…

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